News & Events
Feb 29, 2016

Top US Tech Events in March: Mobile Innovation Summit & SXSW Interactive with Catchoom

After the usual winter slumber, the tech event industry is at full throttle again. We’re still under the spell of this year’s AR & VR loaded Mobile World Congress in our lovely Barcelona, but we’re already looking forward to the next industry rendezvous.

Mar 16, 2015

SXSW: iQ Media Launches optiQ, Partners with Catchoom

AUSTIN, Texas - Leading media intelligence company iQ media announced today the launch of a new tool that delivers unique insight into the success of a company’s paid, earned, shared and owned campaigns across television, online and social media.

This new tool, optiQ, is the first of its kind in the media intelligence space and leverages the power of iQ media’s extensive library of historical and near real-time TV content. optiQ provides in-depth analysis of what’s seen or heard on television alongside consumer behavior and engagement data, such as conversations on Twitter, shifts in web traffic, changes in sales and other important brand metrics.


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